Client: Ulta Beauty

Project: Various Campaigns

Role: Director, Cinematographer, Editor

Over the last 5 years, I've collaborated with Ulta Beauty in various roles, including Director, Cinematographer, and Editor, alongside their creative director and photographer. Our mission was to redefine beauty imagery, making it more approachable and engaging.

Across more than thirty shoots, I played a key role in developing and executing concepts, ensuring a seamless integration of video content with photography narratives. These visuals significantly enhanced Ulta Beauty's brand presence across in-store and social media platforms.

Explore my selected videos for a glimpse into the compelling visual stories crafted in collaboration with Ulta Beauty.